Job Summary:
Develop and implement strategies to enhance the employer brand across digital channels, promote the company’s EVP, create engaging content, manage campaign budgets, and explore partnerships to broaden brand reach.
Responsibilities:
- Propose and execute Employer Branding strategies and programs to build and promote our brand on various channels such as Facebook, LinkedIn, TikTok, etc.
- Collaborate with Internal Communication to promote VCO’s EVP across digital platforms in Vietnam.
- Create video series featuring employees as brand ambassadors to showcase their work experiences, helping to attract potential candidates.
- Measure and report the effectiveness of Employer Branding campaigns through analytics.
- Develop a budget plan for employer branding activities, ensuring cost-effective campaigns that align with the company’s financial capacity.
- Organize and coordinate low-cost, high-impact branding events, such as online webinars or employee sharing sessions, to engage potential candidates.
- Research and propose partnerships with relevant communities or influencers to expand brand reach without significant ad spend.
Requirements:
- Minimum of 3 months of experience (freshers are welcome to apply).
- Experience in content writing, basic design, video scripting, and content management on social media platforms (Facebook, LinkedIn, etc.), along with project management skills.
- Ability to draft briefs for visual content and coordinate with freelance designers.
- Understanding of social media platforms (LinkedIn, Facebook, Ads, TikTok, etc.).
Benefits:
- Compensation: Fixed salary
- Professional Development: Access to all trainings with VCO‘s diverse department managers and senior industry professionals (minimum 12 hours of training/month)
- Qualified Network: Opportunities to deeply & directly engage with seniors and experts from big corporations.
- Well-being: Monthly Kick-off for motivation and retreat
- Flexibility: Agile working calendar & spaces if reach high-performance
Address: 279 Hong Bang, Ward 11, District 5, Ho Chi Minh City